Beauty Mark: Austin Skincare Entrepreneur Trish Williams Huddleston

January 24, 2024
2 mins read
Trish Huddleston Williams. Portrait photography by Kerri Meigs Photography

Trish Williams Huddleston is making the world more beautiful. How? Her COU Skincare line, organic and results-oriented, are the go-to products for people of every age who want to look and feel their best. Her friend-since-they-were-kids Lance Avery Morgan learns more about the enormous amount of creativity and fun behind her ongoing success.

The best career advice I’ve received is…Be passionate about what you do, and the rest will follow.

Three qualities that got me where I am today as a skincare entrepreneur are…I love creating, thinking outside of the box, and working hard.

Easiest career decision I ever made is…pulling the trigger on deciding to do a skincare brand because I’m passionate about making a difference in people’s skin and I love seeing the glow they get with my products.

What is influencing me creatively in the beauty business right now is…“Skincare” as opposed to “make up”.

COU Skincare – a selection of beauty in a bottle

How I made my first dollar…instead of having a lemonade stand, I sold salads I made to the neighbors. Vinegar dressing on greens with…bananas. It was terrible, but hey, I was six and I was encouraged by the enthusiastic response. Of course, that was the first response, and then I segued into other ventures after people quit answering their door.

Last thing I binge/marathon watched…Fargo.

If I lived in a foreign city it would be…Paris.

What everyone/man/woman should try in her lifetime is…Doing something out of her comfort zone. At times, I deal with anxiety and try to remember to tell myself, “What’s the worst that can come out of this?”

If I could compete in an Olympic sport it would be…It’s not part of the games, but it would be finding treasures in thrift shops and if that ever became the case, I would win a gold medal.

If I weren’t doing what I do I would…Be a professional aesthetician or textile designer.

Book that left a lasting impression on me…French magazines. My mom subscribed to L’ Officiel, Femina, and French Elle. As a child that’s what I pored over, sitting next to my mom.

A celebrity I would prank phone call and what I would ask them is…J. Lo and ask how she gets her glow.

My style icon isIris Apfel.

My personal style signifier is…My mom. I loved her style, her art, and her designs.

The classic designer I wish was still designing today would be…Halston and the 70’s caftan era.

70s inspired Halston gowns

The last meal that truly impressed me was…Made by my guy. He’s a fabulous cook and made a recent special meal of grilled steak and veggies. 

In my fridge you will always find…Champagne.

My perfect day would end…With a massage.

On my tombstone it will say…Every piece of furniture has potential, especially if painted gold. (It’s a metaphor for life and how I view its ongoing potential).

The Gentleman Racer by Michael Satterfield

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